Pricing
Five ways to fill the awkward gap nights
A single empty Tuesday between two week-long stays is hard to sell — unless you plan for it.
Gap nights are the short, awkward spaces between bookings — often just one or two nights. They are hard to sell because most guests want longer stays, but over a year they can add up to a lot of empty nights.
Five things to try
You won’t fill every gap, but a few simple changes can fill far more than you might expect.
- Let your minimum stay drop for gaps — a two-night minimum shouldn’t block a one-night gap nobody else can use.
- Offer gap nights at a modest discount to past guests and your mailing list first.
- Put the deal on your own website, where you keep the whole price.
- Offer the night to the guests either side — an early arrival or a late check-out, for a fee.
- Use it for maintenance. Not every gap needs a guest; some need a deep clean or a hot tub service.
Make it a habit
Look at your calendar once a week with “gaps” in mind. The earlier you spot one, the more options you have — a discount, a shorter minimum stay, or an offer to your past guests.
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